A dynamic showcase with bold visuals of African designs, a mission statement, and quick links to shop and stories.
A content-rich area featuring designer profiles and cultural narratives.
Role and Functions:
The website serves as both a booking system and consulting platform. It drives sales through a seamless shopping experience while educating visitors about African heritage. Key functions include product filtering, secure payments, and a blog with SEO-optimized content to boost visibility.
Three Unique Features:
- Cultural Immersion: Unlike competitors, Muru’s storytelling integrates designer backstories, creating an emotional connection that’s rare in e-commerce.
- Visual Filters: The shop’s visual product filters (e.g., by color or pattern) are more intuitive than standard text-based filters on sites like Zando.
- Multilingual Support: The site offers English and French, catering to a broader African audience, unlike many region-locked competitors.
Modern Design.
We custom designed an interactive booking system for their consulting firm to help them acquire more customers